CSS Help for Creating Great E-blasts
Thursday, April 29th, 2010 - blog category Advertising Tips.The Direct Marketing Association’s 2009 economic-impact study reported that the return on investment for e-mail marketing, or e-blasts, was a whopping $43.62 for every dollar spent!
Besides providing a great ROI for your ad dollars, e-blasts also allow a lot of creative versatility. Designers can use HTML and CSS to create unique designs that grab attention and enhance the sales message.
Unfortunately, many email clients block images and CSS by default, forcing the design to be scaled back for the sake of functionality. The good news is there are resources available to help you successfully implement CSS in eblasts. Check out this report from Campaign Monitor, then pass it along to your designer.
Happy e-blasting!
Hi:
I was just on tour website and was looking at advertizing. I did not see any pricing or programs.
Please advise.
I own http://www.thesantameter.com.
It’s a website that utilizes the holiday spirit to help parents promote: Home values, reflect the importance/adherence to rules & manners, assessments of best efforts, satisfaction / displeasure of school work, fulfillment of chores, etc.
Parents can customize the site for their own objectives.
Please advise on how I can advertise.
Thank you,
Frank Orsini