CTI Blog

Last month the Evangelical Press Association held their annual conference, and as part of their gathering they announced the winners of their Awards of Excellence and Higher Goals awards.  Christianity Today International won quite a few, we’ve listed them for you here.
Awards of Excellence
Christian Ministries
Award of Excellence: Leadership
Award of Merit: Your Church
General
Award of Merit: Christianity [...]

The Direct Marketing Association’s 2009 economic-impact study reported that the return on investment for e-mail marketing, or e-blasts, was a whopping $43.62 for every dollar spent!
Besides providing a great ROI for your ad dollars, e-blasts also allow a lot of creative versatility. Designers can use HTML and CSS to create unique designs that grab attention [...]

According to a new survey called “The Case of Advertising in Interactive Digital Magazines,” by Josh Gordon, digital magazines compare favorably to other electronic media when it comes to advertising and reader experiences.