This educated, socially active woman consistently uses Bible study and devotional materials and is looking for resources on spiritual formation, missional life, women’s ministry, church leadership, hot topics, and marriage and family. She shops for herself, her family, and her ministry role, buying Christian books and music, plus making online purchases.
Subscribers: 96,600
Frequency: Weekly
View sample e-newsletter here
Subscriber Snapshot
- Gender: Female
- Median Age: 44.1 years
- Married: 74%
- Median Household Income: $56,416
Education
- Attended/graduated college: 85%
- Self or spouse plan to continue education: 57%
- Would consider taking online courses: 80%
Habits & Purchasing Activities
- Active in local church, workplace, home and neighborhood
- Savvy shopper, buys for herself, her family, and her ministry role
- Purchases Christian books: 97%, spends an average of $142 annually on 9 titles
- Purchases Christian music, average of 6 CDs per year: 89%
- Makes online purchases: 84%, spends an average of $501 on 12 purchases annually
- Consistent user of Bible study and devotional materials
| • Closing Dates |
| • Specs |
| • Media Kit |
