This Bible study leader needs resources and tools for his Sunday school class, small group Bible study, and personal devotions. He buys Christian books, music, and Bibles and shops online. He plans to continue his education, would consider taking online classes, and attends conferences.
Monthly Page Views: 280,475
Monthly Unique Visitors: 34,741
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Visitor Snapshot
- Male: 53%; Female: 47%
- Median Age: 52.4 years
- Married: 78%
- Average household income: $67,637
- Gives an average of $1,363 per year to non-church Christian organizations
Education
- Attended or graduated college: 90%
- Self or spouse plan to continue education: 49%
- Would consider taking online courses: 82%
- Counsels students on which college to attend: 52%
Habits & Purchasing Activities
- Purchases Christian books: 95%; spends an average of $233 annually on 15 titles
- Purchases Christian music: 88% (6 recordings per year)
- Average number of Bibles in home: 8.4; spends an average of $77 on Bible purchases per year
- Makes Internet purchases: 82%; spends an average of $476 online annually
- Attends conferences: 81%
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