This married woman wants resources on issues important to couples to help keep her marriage strong. She buys Christian books, music, and Bibles, shops online, and gives generously to non-church ministries. She plans to continue her education and would consider taking online courses.
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Monthly Unique Visitors: 70,834
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Visitor Snapshot
- Male: 26%; Female: 74%
- Median Age: 42.4 years
- Married: 89%
- Average household income: $73,952
- Gives an average of $2,371 per year to non-church Christian organizations
Education
- Attended or graduated college: 89%
- Self or spouse plan to continue education: 57%
- Would consider taking online courses: 80%
Habits & Purchasing Activities
- Purchases Christian books: 91%; spends an average of $164 annually on 12 titles
- Purchases Christian music: 83%; (5 recordings per year)
- Makes Internet purchases: 75%; spends an average of $445 online annually
- Average number of Bibles in home: 7; spends an average of $61 on Bible purchases per year
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